Grocery Superstores in most areas of Canada have, by now, introduced their latest “pitch” to the consumer; Convenient and Quick Self Check out. What makes me step back though, is the surprisingly large volume of people using it. I’m not sure what’s so convenient about doing the cashiers work for free, it seems to me [...]
The other day, I got an advertisement encouraging me to revisit an account I once created at Freshbooks. It was a pretty attractive invite too, nice looking and offered good visual incentive to get back with their program. This ad, and its distribution, was obviously costly.
I logged into the derelict account and took a look around. Much had improved and it was motivating me to click that upgrade button. Eventually I just had to review pricing, I was damn near sold and needed very little to push me to go ahead.
The other day I received an interesting email from a friend. He was leaving for the Orient and took the time to let me know this would be his last email, and from this point forward all his communications would be on Facebook. “Incase you are wondering why your email has gone down, it’s because [...]
RIM (Research In Motion, maker of Blackberry) Needs to rediscover it’s roots in security. They need to do so with certain haste. Having been thrown for a recent loop, RIM was reported to have had to lay off masses of it’s people (although none in it’s maritime head offices). What the media neglected to include [...]
Have you avoided purchasing items online out of fear of identity theft and credit card fraud? According to a 2010 report from the US Better Business Bureau, online identity theft is less severe, is quicker to be detected, and on most occasions the amount of financial damage to the victim of offline identity theft is [...]
Today celebrity headlines were bubbling with excitement, it was all about the names creeping up on Oprah Winfrey as most the influential among the famous. The two that stood out where Lady Gaga and Justin Beiber. And somehow, the number of followers they have on Twitter and Facebook… was party to the outcome. I happen [...]
Remember Lorena Bobbit and Monica Lewinsky? What do these two have in common with the Big DVD Store on the corner, CSI, the LA Times and Guitar Hero? All of the above are (or push) products that we have lapped up for decades in whatever format (and with what ever content) delivered. In the past, [...]
Several years ago, a news agency was charged and fined for having fabricated a video, showing it later as a supporting part of a story. They needed an SUV to overturn and couldn’t get authentic video of it, so they set something up to show their point. While there were plenty of cases of SUV’s [...]
Faceboook and its value has been tossed about in the press a lot lately. Every time it’s mentioned, there’s this glaze of awe… reminiscent of the dot com days. The reporting of Facebook successes is revealing a new appearance of eMob mentality. Lets say it’s really currently worth a kajillion million zillion dollars. But flattened [...]
I saw a clip of the “reality show” called Jersey Shore recently. This popular show is about a group of obnoxious teens, stumbling around being drunk and arrogant for the camera. The clip was run on a morning news show as though it was really good watching from the night before. There was no poignant [...]